Résumé de "Publicize Your Book (updated) : An Insider'S Guide To Getting Your Book The Attention It Deserves"

For first-time authors or the seasoned pro, this is the absolutely essential how-to for getting publicityatotally updated and expanded. This indispensable guide from a book publicity insider offers everything authors must know to assist their publishers in publicizing, marketing, and promoting their books, including: a( Effective networkinga( Defining a target readershipa( Creating pitches for talk showsa( Getting media coveragea( Utilizing the Internet and other outletsa( Preparing for interviews and toursa( Hiring ... Lire la suite an independent publicist With totally revised and updated information, advice, and resources, the insiders all agree: aRead this book!a( Ellen Levine, editorial director, Hearst Magazines)